Ep. 150 Turning a 401k into Rosé: The Wild Story of Founding Bev & Creating a Brand Dedicated to Female Empowerment with Alix Peabody


Alix Peabody founded Bev, the rosé “made by chicks” and drank by, well, anyone who enjoys a tasty rosé wine!  

We admire the way that Alix walks the walk and talks the talk, nurturing Bev into not just a beverage company but also a mission-driven brand dedicated to female empowerment. Her story is wild, and she’s been a mentor to us over the past few crazy months. She’s helping us grow and spread our wings – and we know she’ll be an expander for you too!

We discuss…

  • The Bev mission statement

  • Going on destination first dates (like Hawaii with a guy you’ve never met before)

  • How the male-dominated social scene in college led Alix down the path to starting Bev

  • Experiencing ovarian torsion

  • Creating the first bar designed with women in mind

  • Investing her 401k into rosé

  • Finding a wine supplier on Hinge

  • Attending four high schools in three countries

  • The loophole that allows Bev to sell wine directly to consumers, without a distributor

  • What people don’t see in building a business

  • Working in and running a business with radical transparency

  • Knowing your worth


  • Want to try Bev? Use code ALMOST30 for 10% off an order of $50 or more! | drinkbev.com

  • Instagram | @alixpeabody

  • Twitter | @alixpeabody

  • Join Lindsey + Krista on tour | almost30podcast.com/tour

  • Branch Basics | Use code ALMOST30 for 15% off a starter kit at branchbasics.com

  • Organifi | This organic superfood supplement line makes quality trusted nutrition convenient and accessible. Their most popular product, GREEN JUICE, solves the problem of juicing greens ON THE GO! Just add to water, drink and let your body soak up the benefits. Because let's face it: it's a struggle to stay healthy while we're addicted to success. Use code 'ALMOST30' at for 20% off your order at organifi.com!

  • Poo~Pourri | Use code ALMOST30 for 15% off at poopourri.com

  • Brass Clothing | Use code ALMOST30 for 15% off your order at www.brassclothing.com

  • Alterra Pure | Use code ALMOST30 for 15% off at alterrapure.com

  • Robinhood | We’re giving our listeners a FREE stock to help build their portfolio at almost30.robinhood.com

  • Grove | Use code ALMOST30 for a two-month VIP membership + bonus gift at www.grove.co/almost30

  • Stitch Fix | Get 25% off when you keep all 5 personally styled items from stitchfix.com/almost30

Ep. 148 Turning a Side Hustle into a Career that Satisfies Your Soul with Krista Williams


We’ve been getting a lot of DMs and comments in our Secret FB Group saying that you all want to hear more from Lindsey + Krista, and we hear you! So today we have an intimate SOLO episode with the one and only Krista Williams (the first of many!) all about a topic that a lot of you have been asking about: Krista’s transition from the corporate world to full-time entrepreneur!

Krista reflects on the ups and downs of her career journey, why and how she decided to quit her job, discovering her path to spirituality, when the Universe sent her a BIG sign, and so much more!

This episode includes…

  • Krista’s childhood + growing up in a small Midwestern town

  • Feeling the pressure to get into a good school

  • Wanting to transfer during the first year of college

  • Krista’s eventful Freshman year: a close family member passing away, getting dumped, & getting arrested

  • Aspiring to be a female sportscaster

  • Learning how to kiss someone for the first time

  • What Krista learned from her first job

  • The sexual harassment suit that was filed on Krista’s behalf

  • Learning what spirituality was

  • Manifesting a magical future

  • The genesis for The Hundred Blog

  • Meeting Lindsey for the first time!

  • Going from side hustle to full-time job

  • Starting to serve people


  • Check out Krista’s blog | hundredblog.com

  • Chat with us on FB | *Secret* Almost 30 Podcast Group

  • Facebook | facebook.com/Hundredblog

  • Instagram | @hundredblog

  • Brass Clothing | Use code ALMOST30 for 15% off your first order at www.brassclothing.com

  • Skinny Dipped | Use code ALMOST30 for 20% off at skinnydipped.com

  • Talkspace | Use code ALMOST30 to get $45 off your 1st month at talkspace.com/almost30

  • Poo~Pourri | Use code ALMOST30 for 15% off at poopourri.com

  • Alterra Pure | Use code ALMOST30 for 15% off at alterrapure.com

  • Scentbird | Use code ALMOST30 to get 50% off your first month + free shipping at scentbird.com/almost30

  • Organifi | This organic superfood supplement line makes quality trusted nutrition convenient and accessible. Their most popular product, GREEN JUICE, solves the problem of juicing greens ON THE GO! Just add to water, drink and let your body soak up the benefits. Because let's face it: it's a struggle to stay healthy while we're addicted to success. Use code 'ALMOST30' at for 20% off your order at organifi.com!

Ep. 143 From Stay-At-Home Mom to $100 Million: Alli Webb, Founder of DryBar, on Building the Mega Blowout Business

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Alli Webb has managed to capture that lightning in a bottle with Drybar.  Alli has never let the fear of failure stop her from building a business. She has experienced exponential growth over the last 8 years because she filled a gap in the market at the perfect time.  105+ Drybar locations (doing 1.2 million blowouts every year), developing a hair care product line, writing a New York Times bestseller, and raising two incredible children.



Alli is down-to-earth, funny, present and so, so kind.  This powerhouse was recently on Fortune’s 40 Under 40 list—GOALS.  She took time away from her busy schedule for an afternoon with us. She is such an expander for us, and we know she will be for you too!


We chat about…


  • Alli’s always-changing routine

  • The journey to creating Drybar (by way of house calls)

  • The ups + downs of running a business with your family

  • Accessible self-care

  • The most difficult parts of being an entrepreneur (especially in the first few years of building a business)

  • Showing up as a mom + building a business

  • Transitioning from stay-at-home mom to badass breadwinner

  • Creating the unique Drybar branding + Alli’s advice for creating your own brand

  • Why working at Drybar isn’t for every stylist

  • Balancing being open + creating reasonable boundaries online

  • Making the time to take care of yourself as an entrepreneur

  • Alli’s advice for her younger self




Ep. 141 Queen of the Bees Carly Stein on Why We Must #SaveTheBees and How Sustainable Beekeeping Improved Her Health and Gave Her Purpose


Carly Stein lives and breathes bees. She is a beekeeper herself, an advocate for saving the bees (and our food supply) through sustainable beekeeping, and the Founder + CEO of Beekeeper’s Naturals.



If you haven’t heard of it yet, Beekeeper’s Naturals is an incredible company with a simple purpose: to bring us the highest quality products from the hive and nurture a greater awareness for saving our bees. Their naturally-sourced superfoods are effective alternatives to some of your typical, chemical-based OTC medicines – and these superfoods have become an important part of Lindsey + Krista’s daily routines as of late, helping them feel their best by leveraging the magic of nature!


Carly’s story also has a way of making you want to keep bees, too! Should we?!?!  She’s so smart, so kind, and on a mission to #savethebees. This episode’s conversation includes…


  • How propolis changed Carly’s life + not being able to find any in Vancouver inspired her to start Beekeeper’s Naturals

  • Falling in love with beekeeping

  • The female-driven bee society

  • Why “organic” honey is actually extremely difficult to produce (even if it’s made on an organic farm)

  • Why we’re losing a disproportionate number of bees – and why that’s a HUGE problem!

  • All the bee products: propolis, pollen, honey, and royal jelly

  • Why Carly washes her face with honey

  • The benefits of CBD + how BKD created a unique CBD honey

  • Building up the Beekeeper’s Naturals business

  • Finding your dream job

  • The hardest part of running BKN

  • How you can turn your vision + passion into a business

  • Learning to ignore the BS stories we tell ourselves that hold us back

  • How Beekeeper’s Naturals will change the world (and how you can help)



Ep. 139 Dave Asprey (Founder of Bulletproof Coffee) on Spiritual Evolution, Becoming a Biohacker, Hormone Health, & His Entrepreneurial Journey

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You’ve probably already heard of Dave Asprey, or at least Bulletproof Coffee and the Bulletproof Diet. It’s pretty much grown from a trend to a phenomenon over the past couple years. Lindsey + Krista, honestly, didn’t quite know what Dave would be like in an interview – but Dave really showed up for this conversation and, as you’ll hear, he is truly passionate about the brand, the mission, and the movement behind Bulletproof.



We were also able to ask a lot of your questions in this episode! We love being able to bring all of you into the conversation, before and after the episode. So if you want to talk Bulletproof with #ALMOST30NATION (or provide your own insight and commentary for future episodes), click here to join the secret Facebook group!


This episode includes…


  • How Dave made a small fortune by the time he was 26... and then lost it when he was 28

  • Being the first person to sell a product over the internet

  • The connection between gut health + brain health

  • Importing smart drugs from Europe

  • Dave’s journey building the Bulletproof brand + business

  • You are simultaneously a rational human being + an irrational animal

  • Raising $50M+ in funding for Bulletproof

  • How holotropic breathing (a successor to Stanislav Grof’s LSD-based psychedelic therapy) transformed Dave’s life

  • The biology of belief

  • Why younger people are wiser today than they were 40 years ago

  • What you eat affects how you feel – more than anything else!

  • If you stop doing the things that make you weak, that’s more powerful than doing the things that make you strong

  • Ketones + ketosis

  • The relationship between Bulletproof, ketones, ketosis, and hormones

  • Intermittent fasting for women

  • Why almost every spiritual traditional has an element of fasting

  • The staples of the Bulletproof diet that everyone should be leveraging

  • How inflammatory foods affect you days later

  • What’s up with coffee?

  • Dave’s favorite biohack right now



Ep. 137 The Importance and Impermanence of Your Feelings—A Conversation on Mental Health with Ban.do Founder Jen Gotch

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Jen Gotch walked in for this episode wearing the most beautiful, colorful, happy dress: exactly what you’d expect from the creator of ban.do, an inspiring + positive lifestyle brand that’s grown tremendously since it began as a one-of-a-kind hair accessories company.



Jen is very transparent about how she is feeling on her good days and her bad days (which you know if you follow her on Instagram @jengotch). Jen is open about the mental health struggles she’s dealt with throughout her life, and she has been diligently learning to get closer to who she really is and care for herself – all the while building this incredible brand.


If you want to join in on this conversation, head over to the secret Facebook group!


We talk about...


  • Social media

  • Needing to leave the place you grew up

  • Learning to own your creativity

  • Starting in LA as a prop and food stylist

  • Launching ban.do as a side project

  • The difficult transitional period that is your 20s

  • Emotional intelligence + becoming self-aware

  • Finding a therapist (get help finding one for you at Advekit)

  • What fuels Jen’s creativity

  • Getting dressed makes you feel better!

  • How social media changed ban.do

  • Creating a unique planner

  • Jen’s relationship with spirituality

  • When & why Jen sold her company

  • Celebrating 10 years of ban.do

  • Supporting a brand you can connect with

  • Jen’s advice for others struggling with anxiety

  • The difference between self-deprecating or self-soothing and self-care



Ep. 136 Iconic Fashion Designer Nicole Miller on Her Fearless Approach to Bringing Her Visions to Life

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Today we’re talking to Nicole Miller—an ICON in the fashion world.  Thank you to Nicole for dressing us for every prom!! Nicole opened up her first shop on Madison Avenue in 1986 and since then she’s taken the fashion world by storm, finding creative ways to combine modern American concepts with the classic French techniques of haute couture.



We talk about...


  • Krista’s stylin’ Nicole Miller jacket

  • Studying fashion in France + the U.S.

  • There used to be the style of the seasons, but everybody wants to look different now

  • The blue sundress that catapulted Nicole’s career

  • What’s in style right now?

  • The purchasing mistake that led to a big score (and a cute outfit)

  • How Nicole met her husband

  • Nicole’s advice for young female entrepreneurs

  • The upcoming Nicole Miller collection

  • How Nicole creates a new collection, beginning with the prints

  • The Nicole Miller company culture

  • Nicole’s surprisingly chill reaction to people copying her designs

  • Embracing social media

  • What Nicole is excited for this year



Ep. 132 Amanda Chantal Bacon on Sex, Partnership, Accessible Self-Care + Her Moon Juice Empire

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Amanda Chantal Bacon (now Amanda Rogove) is a magical star seed. You heard us right. Amanda is the creator of Moon Juice, a world-traveling chef, a sustainable lifestyle leader, and a passionate food educator. What she’s been able to build with Moon Juice is of another planet. They always have what your body and soul have been craving. It’s delicious, beautiful, and it’s ethically sourced. Amanda + Moon Juice are truly a cosmic beacon for anyone seeking support and healing through the holistic lifestyle that we’ve seen change our lives and the lives of others!



But most importantly, this is a conversation that is just going to make you feel good. Amanda’s story, an epic journey, being in love… it just feels nice. We chat about...


  • The difficulty of always having to be “on” on social media

  • How Amanda met her husband + he became the love of her life

  • Shifting into your feminine energy

  • Why Amanda’s early years were emotionally trying + how she rebelled

  • Not going to college but still yearning to learn

  • What we’ve learned from psychedelic experiences

  • Naturally healing + feeling happy in your own body

  • Talking about sex with your kid

  • Cooking to relax

  • Amanda’s morning routine

  • A not-so-hot wellness tip: freeze-dried coffee!

  • Why there is no one-size-fits-all in wellness or self-care

  • Moon Juice is coming to Sephora!